Cult theatre-makers Punchdrunk (‘The Masque of the Red Death’; ‘It Felt Like A Kiss’) have been absent from the London scene for a while – though it has been possible to glimpse their trademark style in a couple of commercial brand-led spin-offs. In 2010, Stella Artois commissioned Punchdrunk performers to create a series of noir-ish events, which played out to a pair of punters in the back of a vintage car. Now another brand promo beckons. New hotel W London is launching with an immersive experience, inspired by ‘Rear Window’, with an intervention by Punchdrunk, on 15 March from 7-9pm. Those lucky enough to get a ticket will roam around the hotel in small groups. Tickets are free but it’s a lottery: go here and post ‘www.wlondon.co.uk/192rooms’ on the Wall to register (you’ll have to ‘Like’ the page first). Winners will be picked at random tomorrow and notified by email.