It’s been announced that music promoters Live Nation are in talks to hold gigs at the Olympic Stadium in Stratford in the summer of this year. The venue is set to reopen with a weekend of gigs on July 27 and 28 marking the anniversary of the Games. Live Nation had a torrid time promoting shows including a Blur reunion at Hyde Park over the soggy summer of 2012. Here are three reasons why we think Stratford’s the perfect place to take over as the warm weather gig epicentre of London.
In summer 2012 Madonna found her sound levels reduced to that of a whisper (or a little prayer?) during her Hyde Park show, Blur’s reunion was overshadowed by chants of ‘Turn it up!’, and rock royalty Bruce Springsteen had his microphone cut off when he, and special guest Paul McCartney, overran. It was a pleasure to have some of the world’s biggest artists performing right in the middle of the capital, but an increasing number of noise complaints from residents meant the acts were nowhere near loud enough. The Olympic Stadium is further from the ears of the city’s high flyers. And though it might be harder to get to, there’s unlikely to be a man from the council hovering over the volume knob.
2. The Stadium
The Stratford stadium has a particular, modest charm (with a capacity of 80,000 it’s only the third biggest stadium in London after Wembley and Twickenham) – one enhanced by the memories of 2012′s sporting successes. Just think, you could be watching a band on the same spot that Usain Bolt cruised to 100m victory, Jessica Ennis sealed her Heptathlon gold or Mo Farah took the 5,000m or 10,000m titles.
3. The bands
Londoners have now developed an appetite for big summer gigs, and it won’t be sated any time soon. The Stone Roses have already announced two gigs for Finsbury Park in June, but there would still be demand for another London show. Similarly One Direction and Girls Aloud could add extra dates to their tours. Bon Jovi’s dad rock might make an appearance in east London, and as Beyoncé and Gaga have albums scheduled for release this year they could feasibly consider Stratford as a showcase for their star power. Or there could be yet another appearance from the stadium’s 2012 warbler-in-residence Emeli Sandé.
The world continues to hold its breath for a Smiths reunion. Neither Morrissey nor Marr seem to be particularly up for it. But – why not – let’s begin the idle conjecture that it will happen at the Olympic Stadium in 2013. After all, how could ‘The Queen Is Dead’ creators resist the temptation to perform in the heart of the newly christened Queen Elizabeth Olympic Park?
Who would you like to see perform at the Olympic Stadium? Comment below.