Once upon a time it was all about cleaning products supporting art ventures – that’ll be Unilever to you and me – but now carmaker Hyundai has got in on the art act. Tate Modern has announced an eleven-year partnership with the South Korean firm, who will sponsor the site-specific Turbine Hall commission, which is one of the largest contemporary art projects in the country, dare we say the world.
Since Tate Modern opened its doors back in 2000, the great expanse of the Turbine Hall has been populated with ginormous spiders by Louise Bourgeois, a bulbous trumpet-like intervention from Anish Kapoor and Olafur Eliasson’s memorable sunny Weather Project.
You’ll have to wait until autumn 2015 for the first Hyundai Commission though. So to fuel the fire of this new alliance, Hyundai have supported the Tate’s Asia Pacific Acquisitions Committee to secure nine works by the renowned South Korean artist Nam June Paik (1932-2006).
Find out more at tate.org.uk