Beards have gone big. No longer reserved for the face of the homeless or the festive, beards now have a mad animal magnetism of their own. No surprise, then, that all you sexy bearded specimens will be laughing even harder this Valentine’s Day, as Wilkinson Sword are offering to turn your facial hair into a kind of sexual currency.
Head down to Kings Cross station on February 14 from 8am to the ‘Beards for Bouquets’ pop-up stall where you can have a free shave in return for free flowers. No pressure, but size really does matter today, as the size of your beard will determine the size of your bouquet – a few days growth will get a small seasonal bouquet while a ‘dedicated beard growth’ will be taking home a mega bunch of gift wrapped floral treats.
Get growing lads – all hairy participants will also be given a razor and a high-five (or so we expect). Ally Swadling
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