London Fashion Week starts TODAY, which means if you’ve got a pair of purple fur trousers or sunglasses shaped like a map of Florida that you’ve always been afraid are too damned jazzy to wear, now is the time to do it.
Want to get involved, but got a mailbag that’s fashionably thin when it comes to invites? Let us count the ways you can join the fashion pack this week:
Some fashion shows are all about the models whisping up and down a simple catwalk, and some elevate the art of clothing display to breathtaking theatre. Just look at Dolce & Gabbana’s fairytale forest for AW14, Chanel’s supermarket, and pretty much every catwalk show by Alexander McQueen. A new exhibition from set designer Simon Costin, who has worked with the likes of McQueen and Tim Walker, questions the way we look at garments by placing them in innovative and often strange scenarios: hidden in a forest, strewn across a street as graffiti or decaying in a nuclear power station. Accompanying the sets are Costin’s sketches and notebooks charting the formation of his ideas, as well as a Gareth Pugh moodboard and behind-the-scenes from McQueen’s spring-summer collection from 1998.
To celebrate the opening of their new store in St Pancras station, Whistles will be live-streaming their spring-summer LFW presentation for shoppers. As well as drinks, an in-store DJ and a complimentary nail bar, they’ll be giving out T-shirts featuring an exclusive print from the brand’s SS15 collection, and whisking customers they like the look of direct to the live event.
SEE A CLUELESS SCREENING IN THE SELFRIDGES MINI-CINEMA
Time Out’s number one London store is now home to a 75-seat cinema. For a six month run, it’ll be screening a range of arthouse shorts, classic films and new releases. During LFW, there’s an appropriately stylish programme – ‘Breakfast at Tiffany’s’, ‘The September Issue’ and Tom Ford’s meticulously styled ‘A Single Man’ are all showing, as well as every fashion lover – and total betty’s – favourite film – ‘Clueless’.
Rag & Bone’s customised jackets caused quite the frenzy after their AW14 show. To celebrate London Fashion Week, Rag & Bone have brought their customising service to their Sloane Street store, for a limited time only. There’ll be four women’s and three men’s pieces available to make your mark on: customers can specify a name of up to ten characters to embroider. Prices start from £260 – but we’d pay anything to look like Georgia May.
As ever, the closest you’ll get to the real thing – unless you’re a fashion editor or very important reality TV star – is London Fashion Weekend. The two-day event follows hot on the statement heels of the main event, and takes place in the very same venue. You can shop innovative London designers, watch catwalk shows, and pose on the famous Somerset House cobbles. Strike a pose…
Cast your eye over our top ten LFW highlights, read insights from male model and Fashion Week veteran Jack Guinness and make sure you look the part with our new grooming trends!