How did people take glamourous vintage selfies before the invention of the smart phone (and raiding the rails at Beyond Retro), eh? They got their glad rags on and went to do a little shoot at the local photo studio, of course. Now one of these lovely old studios is being celebrated in a new Hoxton Mini Press book ‘Vintage Glamour in London’s East End.’ At the Art Deco studio on Whitechapel Road, photographer Boris Bennett transformed Jewish couples and families through out the 1930s and ’40s into Hollywood film stars.
Crowds would often gather outside his studio on Sunday when Bennet could photograph up to 60 wedding couples in a day, all looking incredibly lavish, elegant and poised. It’s all a damn sight more glam than most selfies we see today, that’s for sure!
‘Vintage Glamour in London’s East End’ has just been published by Hoxton Mini Press and costs £24.95. Find out more at hoxtonminipress.com.