[Photo: Rob Greig]
Swedish womenswear brand Monki is celebrating three years in London with a store relaunch and magical makeover at Carnaby Street – its only UK shop. The playful sister of H&M, Cos, Cheap Monday and & Other Stories, Monki has combines Scandinavian minimalism and bonkers Asian street style, all at pocket-friendly prices. If you’re one of the many Londoners still to hit this den of bargains, here are some reasons why now’s the time to visit.
Monki is ramping up the sibling rivalry by taking on neighbouring jean-focused Cheap Monday with its new area solely devoted to all things denim. And it’s not stopping at jeans: oh no, it’s bringing together all its quirky denim offerings including jumpsuits, dresses, dungarees, coats and bags in one browsable section to help you easily rock the Canadian tuxedo.
Sure, you’ve been wearing them your whole life, but did you know that socks are ‘in’ these days? Yes, it’s time to throw out your sad saggy sports sheaths and start accessorising your ankles with some cool statement pieces. Stock up from Monki’s eclectic range with prints of cats, food, animals or sparkles for when you’re feeling fruity, or stripes and geometric designs to complement a more classic look.
We’re all in favour of a pair of investment sunnies. But for festivals, pubs and drunken picnics, you need a reserve pair that won’t be missed too much when they’ve been sat on/danced on/ left behind. For that you’ll need a pair or three of the £8 stylish specs from Monki. There are 25 different designs, from classic wayfarers to trendy cats’-eyes, and they look ten times as expensive as they are.
For the first time ever, Monki is stocking cosmetics. Big news! There’s a small range of make-up, lipcare and brightly coloured nail varnishes currently now in store, to be followed by a comprehensive slap collection later in the year.
The souped-up shop
Okay, so there’s no ballpit, mini golf or slides here, but the new Monki refit does feel at least 73 percent more fun than your average shop. From the circus-themed frontage, mirrored walls and ceilings, and rainbow staircase, to the plentiful peacock changing rooms and glittery ‘disco jellyfish’ hanging from the ceiling, it’s all brilliantly bananas.
By Sonya Barber
Check out London’s best shopping events this week.