Whether your office regularly subscribes to a dress-down day or you’re left to deem for yourself where the boundaries of ‘smart-casual’ lie, everyone ought to don a lai, pick up the palm fronds and sport surfer chic for retro-loving Rokit’s official ‘Aloha Friday’.
If it was okay for the Waiki businessmen in the sixties, surely a little homage to Hawaii is acceptable in the workplace in 2013? Rokit staff invite you to turn bodacious beach babe this week as Friday takes a chill pill and becomes ‘Wear your Hawaiian shirt to work day’. Rokit stores across London will be hosting all sorts of Maui-powered fun, with ukulele players, tropical nail art by Illustrated Nail and tantalising tiki treats. There’s even a chance to win tickets to a coveted Hawaii-style ’50s club.
Rokit vintage shops are located in Covent Garden, Camden and on Brick Lane, but if you can’t drop by for a spot of island inspiration, just pin an exotic flower in your hair, pop on your surf beads and bring a hula-happy attitude to work instead! Kitty Knowles
Wear your Hawaiian shirt to work day, AKA Aloha Friday, will take place on Friday August 23. Follow #RokitAlohaFriday on Twitter to keep up with the exotic antics.