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The first commercial real-time 3D virtual gallery is now ‘open’

Posted at 11:15 am, October 5, 2013 in Arts & Entertainment, Technology

© Rubedo

Is this the future for art galleries? Forget about problems finding sq ft in the capital, money hungry landlords who threaten to demolish your perfect white cube for a more lucrative property development and certainly say goodbye to the running costs. It’s all about the virtual space if the launch of Paynes & Borthwick Gallery is anything to go by.

Don’t be put off by the rather boring established sounding name; this is a space in a waterside development that can be accessed from the comfort of your computer. Once you’ve downloaded the web player and got to grips with the keyboard navigation, it’s like you’ve stepped into a revamped version of ‘Tron’. There’s no need to worry about catching the show before the gallery closes, as it’s open 24 hours. Your view will always be unhindered as you’re the only person in the space, or are you?

Rubedo have the pleasure of creating the inaugural real-time exhibition and they go all guns with their wormhole-esque installation curated by Futurecity. There’s interactive elements that we don’t’ want to give away, but it gave us ‘Goosebumps’ – here comes another film reference – it’s as if you journeyed into the ‘Abyss’, bypassing ‘Donnie Darko’ to loose all sense of time with Jodie Foster in ‘Contact’.

Ultimately there’s nothing quite like seeing a work of art in the flesh, but Paynes & Borthwick aren’t inserting gif’s of paintings on the wall, they are providing artists with an alternative platform to experiment. We just can’t wait for Richard Wilson’s November show. Freire Barnes

For more info visit paynesandborthwickgallery.com.

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